Publication plan
Title; Repeat
Positioning statement; The music that lives in you
Frequency of publication; Monthly
Price; £2
Distribution; Supermarket, Newsagents, music shops (HMV)
Rationale; This magazine will be for music lovers, people who are obsessed with British independent music. We will have celebrity interviews each month that we can say are ‘exclusive’ to our magazine. It will be just what the reader’s want as their opinions are stepping stones to the magazines content.
Style; The magazine will be quite informal, we will not be serious if it’s not needed. We plan to act as friends to the readers. We will give credit where credit is due and we will not be afraid to criticise if we need to. As a magazine we will use simple sentences, we will try to keep things short but affective at the same time. We know that long winded paragraphs are not what the readers want.
Regular content;
- Editors letter
- Gig guides
- Reviews
- Competitions and puzzles
- Indie fashion must haves
- Festivals
- News
- Readers’ Questions and answers
- Artist Q&A
- Florence Welch monthly column
- Top 10 songs right now
- Ones to watch...the next big thing
- Live sessions
- Latest twitter, Facebook and MySpace gossip
Feature content;
- Review of Jessie J gig
- Interview with Noel Gallagher
- The Kooks long awaited new album
- We ask Indie lovers ‘who is the best artist right now?’
- Award show...who won what?
- Which is the best venue to see an artist?
- Finally discovered....up and coming artists
- In the studio with Arctic monkeys
- Backstage at V festival
- Artists feeling the love
- Amy Winehouse tribute
- 10 pre gig songs for the iPod
- On tour with U2
- Best venues to watch your favourite artists
- Hottest artists right now
- ‘Repeat’ music awards
House Style;
Cover lines; Bookman old style (60pt)
Headlines; Verdana
Stand first; Verdana (14pt)
Caption; Verdana (8pt)
Feature first paragraph; Drop capital (Verdana) 5 lines deep and first 2 words in bold.
New first paragraph; First two words in bold.
Body text; Times new roman (11 pt)
Colour scheme; Blue, Black and White.
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